Audi Insurance

Get tailored insurance solutions for all Audi vehicles from Performance Direct – secure and reliable protection on the road.
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Audi Car Insurance

Performance Direct is one of the UK’s leading insurance brokers for performance, prestige and sports cars. This extensive experience means we are often able to offer standards of affordable insurance cover that our competitors cannot match.

As a result we now insure many Audis across Great Britain and our Audi insurance is amongst the best, and best value, in the market.

Whether your interest is in classic Audi models, like the Audi Quattro or the latest Audi TT, Performance Direct will have the insurance cover to suit your requirements.

So, if you are looking for insurance for your new or classic Audi, please get an online quote now or call our dedicated Audi insurance team on 01708 564 143.

We are proud to be a Chartered Insurance Broker. Only around 5% of the UK’s broking firms achieve this prestigious status. Also, we have been a BIBA Member since 2007, the UK’s leading general insurance intermediary organisation representing the interests of insurance brokers, intermediaries, and their customers.

We provide insurance services to UK residents only.

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Benefits of our Insurance Policies

  • FREE legal cover 

  • Uninsured driver protection

  • Payment options

  • 24 hour claims service

  • UK call centers 

  • 2nd car discount 

  • Fraud fighting technology

Why choose Performance Direct?

  1. The latest digital systems. Our customers enjoy all the advantages of the digital world. We offer excellent web and app-based insurance services, including a fast, easy-to-use quote engine, and automated customer services allowing hassle-free access to documents and information.

  2. The peace of mind of a Chartered Broker. Everything we do is backed by a team of skilled, experienced insurance professionals. We’re a Chartered Insurance Broker, a family company with a proud 40-year history, so we’re bound by a personal and professional code to deliver the best service for our clients.

  1. We’re independent. Because we’re not tied to any brand or product, we can search the car insurance market to get you the best policies­—from third party policies to fully comprehensive cover. Whenever you ask for a new or a renewal quote, our systems search a panel of up to 100 leading UK underwriters to ensure you get the lowest price and the best policy.

  2. We’re on your side. If you need to make a claim, because we’re completely independent, we work with you to sort everything out and to make sure your claim is paid. Whether you need to sort out a hire car or a new windscreen, our claims service is available 24 hours a day, 365 days a year. 

  3. Here for you. Your Online Insurance Account, support features, and on-line quotations are available 24/7, and our office is open 6 days a week.

Combining the advantages of the latest technology with real world experience, Performance Direct promises the lowest prices with the most efficient service.

Providing specialist motor insurance for over 30 years

During this time, we have built many special relationships with the UK's leading insurance underwriters and have created a number of unique motor insurance schemes. These allow us to give you cheaper policies - often for vehicles that other insurance companies won't insure!

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Audi car insurance from Performance Direct

Throughout its 100 year history, Audi has consistently produced vehicles which challenge convention. Innovative design and supreme performance have helped Audi to become one of the top automobile manufacturers in the world.

No matter what Audi you drive, from classic cars like the Quattro or cars from the manufacturer’s latest range, you can be confident that Performance Direct will work hard to find the best Audi insurance for you.

Contact Performance Direct today and speak to one of our dedicated Audi insurance team members or simply get an online Audi insurance quote.

History of Audi

Audi was founded in 1910 in Saxony and immediately began producing automobiles, the type C becoming one of the most successful commercial vehicles of the early 20th century. In 1932 Audi merged with three other German car manufacturers to form the Auto Union and it is this Union brand logo, with four interlocking rings, that is now famous as Audi's logo.

Audi, as a name itself threatened to be lost forever after WW2 as the Auto Union was forced to relocate into West Germany and produced cars under the Auto Union brand itself. Following a takeover by Daimler-Benz in the late 1950s type of cars that Auto Union produced were not popular with the new management and the same thing occurred then the company was taken over by Volkswagen in the mid-1960s. However, the Auto Union team did not want to let its legacy to disappear and, in secret, designed and produced the Audi 100 which was presented in 1968. It impressed the Volkswagen hierarchy sufficiently enough to be produced using the Audi name which has now grown from strength to strength ever since.

Audi Models

The Audi 100 is one of the most popular Audis for collectors as it is the car that re-launched Audi as a prestige car brand.

Following on from the huge success of the Audi 100, in 1974, Audi released the Audi 50 which was a smaller production car, this became the forerunner for the VW Polo.

It is in the sports, luxury and performance car categories where Audi truly excels. This is seen notably in the form of the 1980 Audi Quattro which is seen to have been a defining car of the era. This challenged traditional supercar manufacturers in terms of both design and performance and it was the car that put all wheel drive vehicles on the map. Audi was beginning to create a name for itself not only as a producer of quality and luxury vehicles but in also being able to advance technology in the automobile industry. This is where the famous 'Vorspung durch technik' slogan originates.

Into the 1990’s Audi continued to grow as a luxury car producer with the V8 sedan becoming Audi's flagship vehicle.

In 1998 with the launch of the Audi TT Audi once again showed its quality and consistency in producing classic cars. Again, Audi was responsible for challenging the existing conventions about how cars should be made, in this case, the coupe.

The Audi R8 too, which was released in the 2006 is Audi's version of a sports car and combines all the luxury, performance and design as you would expect from Audi.

Today Audi produces cars across a variety of different vehicle ranges including sedans, SUVs, compact cars and sports cars but no matter what type of car is, quality is the defining factor of an Audi car.